Industry · Logistics and Transportation

RevOps and GTM Engineering for Logistics and Transportation

CRM tuned for contract and spot freight. RFP management, lane profitability, capacity-aware deal scoring, broker-vs-asset segmentation.

WHY LOGISTICS AND TRANSPORTATION REVOPS IS DIFFERENT

Different problem set, different system

Contract freight vs spot freight. Route density drives margin. Capacity is the product. Fuel and labour cost volatility. Heavy regulation (FMCSA, IMO).

WHAT LOGISTICS AND TRANSPORTATION COMPANIES STRUGGLE WITH

The five things that break first

  • Contract freight RFPs managed outside the CRM
  • Spot-quote velocity not tracked, leaving margin on the table
  • Lane and customer profitability hidden from sales
  • Capacity utilization disconnected from pipeline
  • Broker vs asset-based business model differences ignored in the CRM
HOW ALPN HELPS

Where we plug in

Contract RFP management in CRM, spot-quote velocity tracking, lane profitability dashboards, capacity-aware deal scoring, and broker-vs-asset segmentation.

TYPICAL ENGAGEMENT

What working with us looks like

10 to 14 weeks bringing freight RFPs and spot pricing into a single revenue picture.

TECH STACK WE SEE IN LOGISTICS AND TRANSPORTATION

Tools we work with

McLeodMercuryGateTrimble TMSSalesforceHubSpotn8nEDI integrations

Ready to fix logistics and transportation revenue ops?

Free 30-minute discovery call. No pitch. We will tell you whether this is worth fixing.